CHALLENGE: Improve positive sentiment (likeability) and encourage positive engagement.
SOLUTION: Create fun, original animated content.
The animation and gifs generated positive brand sentiment with nearly 99% positive post reactions and exponentially increased engagements, shares and likes.
Couch Potatoes - Web Series for Mediacom Cable
Party Penalties - Gif Animation promoting 'Superbowl'
Unlucky Cat - 'March Madness' predictor (picked the losing team)