NEW YORK COSMOS - 2017 SEASON CAMPAIGN

PHASE ONE - MARCH/APRIL
CAMPAIGN HASHTAG
Subway car cards on all MTA lines, digital urban panels in targeted subway stations, billboards approaching Coney Island and in MCU area and bus sides covering Brooklyn routes all contributed to generating high awareness of the NY Cosmos were now located in Brooklyn and tickets were on sale.
STADIUM SIGNAGE (IN AND AROUND)
PHASE TWO
MAY/JULY 4TH
OUT OF HOME ADVERTISING
POSTERS
WEBSITE BACKGROUND - RE-DESIGN
PHASE THREE
JULY 4 - OCTOBER
OUT OF HOME ADVERTISING
PRINT ADS
SOCIAL MEDIA
COLLECTIBLE PLAYER CARDS
PHASE 4
POST-SEASON 
OUT OF HOME ADVERTISING
POSTER CONCEPTS
SOCIAL MEDIA

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